AKT's Interpreting Footprint at the International Tourism Event Chain: TPO & ITE HCMC 2025
The opening of the General Assembly of the Tourism Promotion Organization of Global Cities (TPO), running in tandem with the International Tourism Fair of Ho Chi Minh City – ITE HCMC 2025, truly struck gold as the year's centerpiece for Asia's tourism sector.
With over 550 international guests representing 41 countries, 20,000 business meetings, and more than 46,000 visitor footfalls, this event series has set the stage for the most ambitious and memorable tourism showcase to date — a platform where Vietnam demonstrated its commanding position as the region's tourism and commercial hub.
The artistic program "Vietnam Night" emerged as the emotional highlight of the gathering — a warm welcome extended to both domestic and international delegates. The stage itself was a masterpiece, designed as a golden rice field stretching beneath a starlit sky, evoking the understated yet profound beauty of Vietnam's countryside. Performances flowed seamlessly: lotus dance, tea appreciation rituals, traditional opera, martial arts music, reformed opera, and classical theater all wove together a living tapestry of Vietnamese culture amid the spirit of global integration. Particularly exciting was the ceremonial pouring of rice into earthenware pots — a symbol of abundance and worldwide solidarity — which resonated deeply with international audiences.
In the interpretation booths, AKT's team of interpreters caught fire with the festive spirit of the occasion. Each interpreted sentence transcended mere linguistic transfer; it served as a bridge carrying the essence of Vietnamese folk heritage closer to friends across the globe — where emotion and culture reverberated through every sentence rendered.
The opening ceremony of ITE HCMC 2025 featured the vibrant tradition of drumming to announce the feast. The drum's resonance echoed like the heartbeat of Vietnamese culture, marking the beginning of a new season for the tourism industry — where tradition and modernity converge seamlessly in each stride of progress.
This year, ITE HCMC 2025 ran simultaneously with the Ho Chi Minh City Export Forum 2025, creating a comprehensive international activity ecosystem that simultaneously opened doors for commerce while showcasing Vietnam's tourism to the world.
From in-depth seminars demanding specialized expertise to the dynamic atmosphere of the fair and artistic galas, AKT was consistently present with a robust, professional, and dedicated interpretation team. We didn't merely preserve message clarity; we amplified Vietnam's spirit — dynamic, hospitable, and globally engaged — in every moment of the event.
1. What is ITE HCMC 2025 and why does it matter for Vietnam's tourism industry?
ITE HCMC 2025 is the International Tourism Fair of Ho Chi Minh City — Vietnam's flagship annual tourism event and a game-changer for the sector regionally. It attracts thousands of enterprises, international delegates, and industry visitors. Beyond the sheer scale, this event serves as a powerful platform for putting Vietnam's destinations on the map globally while simultaneously unlocking new partnerships and commercial opportunities within the international tourism ecosystem.
2. What is the Tourism Promotion Organization of Global Cities (TPO), and what role does Vietnam play in it?
TPO is a worldwide network connecting major tourism cities, designed to champion sustainable development and foster international collaboration. Vietnam has positioned itself as an active and influential member — regularly taking the helm by hosting pivotal conferences and assemblies, such as the 2025 TPO General Assembly in Ho Chi Minh City. This demonstrates Vietnam's growing clout and commitment to shaping global tourism standards.
3. What responsibilities did AKT Interpretation assume during the TPO & ITE HCMC 2025 event series?
AKT's scope was comprehensive — from interpreting the opening ceremony through to the gala dinner, providing simultaneous and booth interpretation across multiple conferences, roundtable discussions, and workshops spanning the entire event calendar. The AKT team ensured that every message was delivered with precision, cultural sensitivity, and professional polish, effectively bridging the cultural and economic divide between Vietnam and the international community.
4. Why is interpretation such a critical function at international events like ITE HCMC 2025?
Interpretation goes far beyond mere language conversion — it's the connective tissue between nations. Skilled interpreters enable dialogue, cooperation, and commercial transactions to flow naturally across linguistic boundaries. At international gatherings, professional interpretation doesn't simply "translate words"; it carries the soul of a nation's values, cultural nuance, and spirit across to the global audience, ensuring that authentic understanding — not just comprehension — takes root among international partners.
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>>> Read more: Interpreting For Consular Corps At Ao Dai Festival
>>> Read more: When a conference is also a festival
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