AKT Interprets at Gem Center for the 2025 Real Estate Forum

The 2025 Real Estate Forum welcomed us with its spacious and airy atmosphere. We frequently undertake interpreting assignments at Gem Center for many significant events. 

A Vietnamese proverb, “An cư mới lạc nghiệp” (a stable home is the foundation for a successful career), highlights that whether you define "home" as a rented or purchased property, you are invariably connected to real estate. The AKT interpreting team has successfully fulfilled this mission for many years with both domestic and international clients. We are proud of our team of international English-Vietnamese interpreters, who possess over 24 years of experience, supported by professional technicians managing the interpreting booths, headsets, and all related equipment.

Here are some key takeaways from the event:

1. What was the state of the Vietnamese real estate market in the first half of 2025?

The Vietnamese real estate market in the first six months of 2025 saw continued price increases, while the level of interest recorded a slight decrease but showed signs of recovery following a long holiday period and macroeconomic fluctuations. Overall, the market exhibited a wait-and-see sentiment.

2. What are the trends for the apartment segment in 2025 and what are the reasons?

The apartment segment is making a comeback, leading the market in terms of interest at the beginning of 2025. This trend is primarily driven by genuine housing needs (over 40% of buyers) and investment for rental income. Apartments demonstrated strong resilience following news of a countervailing tax, particularly in the new areas of Ho Chi Minh City. Apartment prices in Hanoi were higher and grew faster than in HCMC, while rental prices remained stable.

3. What fluctuations did the land plot market experience in 2025, and how did it differ between regions?

The land plot market cooled down after its peak in March amid various tax policy changes. The level of interest in land plots decreased significantly, especially in markets outside of Hanoi and Ho Chi Minh City. Land prices in Hanoi rose sharply, while HCMC's prices remained stable; the general price level in the North was higher than in the South. The northern provinces (excluding Hanoi) and the Central region showed greater optimism, with price increase expectations driven by infrastructure development.

4. What was consumer sentiment towards the Vietnamese real estate market in the first half of 2025?

The market trended towards a wait-and-see approach, with a stable proportion of buyers motivated mainly by real housing needs (64% in H1/2025). Over two-thirds of these buyers were willing to take out bank loans, and they prioritized amenities and the surrounding environment when selecting a property. The trend of green real estate (focusing on ESG factors) has become irreversible, with 88% of buyers willing to pay a premium. Investors continued to favor primary real estate and intended to hold their assets for the long term.

5. What is the role of infrastructure in real estate market development, especially in emerging areas?

The development of transportation infrastructure (bridges, roads, metro lines) is the most significant factor affecting land prices following provincial mergers. The new supply of apartments is developing in line with the ring-road infrastructure planning in both HCMC and Hanoi. Infrastructure development has supported population decentralization and real estate price growth, as seen in the case of the Seoul Metropolitan Area, where the length of metro and expressway networks multiplied over 30 years. This goes to show that infrastructure is a key driver for boosting prices and attracting investment.

6. How is the "new" Ho Chi Minh City being shaped after the merger, and what is its development potential?

Following the merger, the "new" Ho Chi Minh City has become a key megacity, leading Vietnam in economic scale, area, and population, contributing 25% of the national GDP. The new HCMC establishes an integrated value chain: Industry (Binh Duong), Coordination/Finance/Technology (HCMC), and Logistics/Seaports (Ba Ria – Vũng Tàu).

The event's theme, "Reading the Rhythm," signifies observing the market's movements and pulse. The Vietnamese name, "Nhịp Quan Sát," is also intriguing. This shows that translation is not merely a literal word-for-word transfer but an interpretation of ideas, implications, and the speaker's intent. These factors breathe new life into the work of conference interpreting, and every day, we learn something new from those around us.

7. Should you use simultaneous or consecutive interpreting for a real estate event?

Simultaneous interpreting (in a cabin with headsets) offers many advantages. However, consecutive interpreting is a viable option for smaller, simpler events where the information shared is not overly technical.

For events involving a large international audience that require a seamless flow to save time, simultaneous conference translation is often the right call. This is particularly true for specialized conferences, forums, signing ceremonies, or investment promotion seminars.

Our experience in language services shows that cabin interpreting has the following benefits:

• Continuous Communication: Speakers and listeners can interact without interruption, saving time and, consequently, budget. An event that might stretch from a half-day to a full day is kept on schedule, avoiding extra logistical and venue costs.
• Fluency for Speakers: Presenters can maintain their natural pace and train of thought, which is crucial for technical presentations involving complex data and analysis.
• Effectiveness in Discussions: Providing simultaneous interpreting services and headsets for panelists is the perfect choice for discussion sessions.

8. How do you choose the right interpreting provider for an international real estate event?

To ensure the success of a professional forum, such as in the real estate sector with international stakeholders, selecting the right translation and interpreting unit is critical.

An event may involve attendees, Q&A sessions, and panelists, creating a highly complex program. Whether you are a corporate client seeking interpreters or an event company looking for a reliable partner to guarantee success without breaking a sweat, consider the following factors:

• Practical Experience: The interpreting team must have hands-on experience in that specific industry. A real estate event delves into topics like construction techniques, property types, finance, and legal policies. A superficial, "one-size-fits-all" approach to interpreting is unacceptable.
• Professionalism: Professionalism extends beyond language fluency and pronunciation. Many can speak a language well but struggle to convey meaning when interpreting. A professional team demonstrates its skill in handling unexpected situations instantly and understanding client needs, ensuring a smooth resolution.
• Technical Equipment and Support: The quality of headsets, cabins, and other electronic devices is fundamental to a seamless event, ensuring the content is delivered to the audience clearly and completely.

The AKT team's motto for a successful event is encapsulated in three principles: The Right People, the Right Job, and the Right Time. A professional AKT interpreter blends into the event seamlessly, becoming an integral and invisible part of its success.

>>> Read more: AKT's Exceptional English to Vietnamese Interpretation at the Lam Dong-India Business and Investment Conference

>>> Read more: Simultaneous translation at conference on master plan announcement and investment promotion of Long An province

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